Look Sharp, Sconnie - Midwestern Fashion Nerd, Chronic Over-thinker

Driving Ms. Daisy Crazy.

Do you guys remember the whole "eye" thing?


source 1, 2, 3

Of course you do.

And I do realize that it's not over by any means - considering that the "evil eye" is as old as...well, probably the first teenage daughter/mother relationship, 
but I do think that the last couple of years saw a serious resurgence of the symbol as the fashion motif du jour.

Dannijo likely played a pretty big role in this. They took something traditionally kitschy and made it "high fashion". They transformed something I initially scoffed at into something I desired. 

So when I saw the duo's new motif, the DAISY, I sort of subconsciously jumped on the good ol' bandwagon. 
(or bike. let's go with bike.) 



dannijo.com

Which REALLY annoys me. Especially since my first reaction was to say that the jewelry was cheap looking and trinket-like. 

So what the heck am I doing?? 
How does one company have the alarming power to transform something from 
cheap into "chic"?

dannijo.com
I'm aware that this question is as old as time, 
and that the halo effect is the basis of all marketing, 
but COME. 
ON. 
How can even my little over-analytical mind be so easily swayed? 

I mean, it took me all of 3 days to surrender. 

I've had Lord of the Rings marathons for longer than that. 
daisy blouse: thrifted (similar & good price here), pants: Lauren Conrad for Kohl's, shirt: Stylemint, shoes: Windsor Smith Gillie
& mom, please don't comment on my posture.
What is it about "the cool factor" that I just can't resist? 
Is it instinctual? 
Am I perpetually predisposed to be a slave to the trendsetters?

Am I abnormally manipulable?


Cheers.

Photos by Matt Engelhart.


Facebook tweet this Pin It Share on Google+

16 comments:

  1. CollectionsJuly 19, 2013 at 8:11 AM

    umm that daisy blouse is fabulous and I love the four photos of you against the wall!

    ReplyDelete
    Replies
      Reply
  2. UnknownJuly 19, 2013 at 4:11 PM

    So cute. Love it! I am so glad I found your blog I am your newest follower!

    Come check out and follow my blog?
    Glitter & Gold

    XOXO
    Ashley

    ReplyDelete
    Replies
      Reply
  3. ANDYSTYLEJuly 19, 2013 at 4:13 PM

    awesome pics ')

    ReplyDelete
    Replies
      Reply
  4. PaulaJuly 19, 2013 at 6:01 PM

    A few years ago when Dannijo released the first of their neons I went out and bought a cheap necklace and did my own out of nailpolish!! That's how I did succumb - I made my own version.

    ♥ Paula Shoe Fiend.
    http://shoe-fiend.blogspot.co.nz/

    ReplyDelete
    Replies
      Reply
  5. UnknownJuly 20, 2013 at 12:35 AM

    The jewellery is cool,but your outfit is enviable!!!omg!the red pants and those shoes!!!you gave me something to think about:-)
    Cheers,
    Ada
    http://antapal.blogspot.gr

    ReplyDelete
    Replies
      Reply
  6. UnknownJuly 20, 2013 at 12:39 AM

    You look amazing dear,I follow you <3

    http://obsessionwithfashion.blogspot.com/

    ReplyDelete
    Replies
      Reply
  7. UnknownJuly 20, 2013 at 3:04 AM

    I wouldn't say abnormally, perhaps just normally?

    The 'cool factor' is seemingly so powerful that we just sometimes get swept up in the crazy that goes along with it. And before we know it we're wearing Marant wedge sneakers, white Zara skorts, Michael Kors watches and now daisy's it appears, regardless of whether we actually like them.

    Maybe this attraction to anything that holds the 'cool actor' has it's origins in our childhoods when we just wanted to be like all the other 'cool' kids, (or maybe that's just me), then again maybe it's the fast fashion/blogger world we live in where we just want to be in on the next big thing, maybe it's just safer to be a part of the cool crowd? So many maybes, really who knows

    Instinctual? A predisposition to trend slavery? Whatever it is that propels us towards this cool, if you're feeling those daisies you go right ahead and cover yourself in them, cool or not cool, whatever works.

    x

    ReplyDelete
    Replies
      Reply
  8. Jenna OpsahlJuly 20, 2013 at 3:08 AM

    Hello! I just found your blog and I LOVE IT.
    You seem like a woman who really thinks about your clothes and what fashion means in society. It's important to think about when we love fashion this much =]
    Your style is awesome, can't wait for more!

    scarlettandgiselle.blogspot.com

    ReplyDelete
    Replies
      Reply
  9. ROXTHEFOXJuly 20, 2013 at 3:56 PM

    Funny, I posted something very similar. It has everything to do with branding. Would this trend still be cool if Target had introduced it? No. It's the same reason why we're willing to subject ourselves to the fugliest fashion trends like Isabel Marant's dick deflating wedged sneakers. Dannijo is a trendsetter, propelled by influential fashion figures like The Blonde Salad et al. The pictures of you on the bike are hilarious. I want to hang out with you.

    WWW.ROXTHEFOX.COM

    ReplyDelete
    Replies
    1. UnknownJuly 20, 2013 at 4:22 PM

      I wanna hang out too.

      & you're always so ahead of me. Was this your post on the Wang shoes? I found that one really interesting.

      How do you get to be a trendsetter?? Gaining a following? Being part of the cool club? Do you have to prove you know what a trend is before you can set them?

      teach me.

      Delete
      Replies
        Reply
    2. AnonymousJuly 21, 2013 at 4:10 PM

      Uhoh. I love those dick deflators. But thoughtful writing, indeed.

      Delete
      Replies
        Reply
    3. Reply
  10. AlysiaJuly 20, 2013 at 11:42 PM

    wow, when my friend said she wanted to get a bracelet "with an eye" on it, i thought she was insane because how weird would it look right? but after i saw it it actually seems quite cool and intriguing.

    i really love the shot of you on the bicycle! you look beautiful :)
    followed your blog too btw!

    ReplyDelete
    Replies
      Reply
  11. FASHION SNAGJuly 21, 2013 at 1:47 PM

    Thank you for the sweet comment! You look like so much fun to hang out with =) This happens to me all the time. Somehow things you thought were uncool transform themselves over time. I love it.

    www.FashionSnag.com

    ReplyDelete
    Replies
      Reply
  12. AnonymousJuly 21, 2013 at 4:08 PM

    o my golly. THOSE SHOES. let's say it, again. THOSE SHOES.

    ♡,
    sg

    thegroundworkofsg.blogspot.com

    ReplyDelete
    Replies
      Reply
  13. MafaldaJuly 22, 2013 at 12:27 AM

    These heels are friggin' sexy! You look great!

    Mafalda ❤
    http://mafaldadotzero.blogspot.fr/

    ReplyDelete
    Replies
      Reply
  14. ViolaJuly 22, 2013 at 4:11 AM

    Amazing jewelry!! I love them all!

    caughtinvogue.blogspot.com

    ReplyDelete
    Replies
      Reply
Add comment
Load more...

Newer Post Older Post Home
Subscribe to: Post Comments (Atom)
about
facebook twitter instagram pinterest in udder news bloglovin polyvore subscribe Image Map

watch me

watch me
download the app to see me move
© Look Sharp Sconnie. Design by Lindsay Tratz. Powered by Blogger.